Here is a list of the top Instagram celebrities earning the most money

Updated on July 22, 2022 19:10 PM by Anna P

Social media platforms such as Instagram are popular among marketers for connecting with audiences. Most influencer marketing platforms use it as well, with many influencers across various niches making use of it daily. Most brands and marketers have worked with an influencer or plan to do so in the future.

Smaller influencers provide more authenticity and are more affordable than more prominent influencers. The best way to reach millions of people through one post is to hire celebrities if you have a large enough budget. Neither a celebrity's influence nor their fan base can be matched by anyone else.

Cristiano Ronaldo

It's hard to introduce Cristiano Ronaldo to anyone since he is one of the most popular football players. However, for those who do not know about sports, he plays forward for the Portuguese national football team. The average post price per post is $880,259 to $1M.

Almost every sports brand would dream of having Ronaldo as an endorsement

He also does it well. The captions he writes are a far cry from what other celebrities do, who often mention a brand without bothering to make them aesthetically pleasing. His post promoting Clear shampoo is an example of such a post.

Kylie Jenner

It is estimated that the average price per post will be between $673,528 and $1M. Known as one of the most influential people in the beauty industry, Kylie is the owner of the beauty brand Kylie Cosmetics. Keeping Up with the Kardashians" fame has made her a household name within the Jenner-Kardashian clan.

A promotional video she created for the luxury fashion brand Balmain promoting her line of fashion accessories. It brought fame to the extended family, but each has made its mark worldwide. Her posts, usually endorsing luxury fashion and beauty brands, cost her $600.000 per post.

Leo Messi

Approximately $651,957 - $1M per post is estimated. There's no need to introduce Lionel Messi, an Argentinian professional football player. A popular footballer throughout history, he is considered one of the greatest. In addition to playing for Argentina's national team, he also plays forward for Barcelona in Spain. Several brands he has endorsed, not just in the sports and fitness industry. A paid collaboration with Lay's is shown in the image below.

Selena Gomez

Despite her international fame, Selena Gomez has a large following among her fans. For years, she has been one of Instagram's most popular influencers, with millions of followers. The average engagement rate on her Instagram posts is 1.41%, which is higher than the engagement rate on most celebrity posts. Brand endorsements of fashion, lifestyle, and beauty products are typical for her. We estimate the average price per post to be between $636,320 and $1M.

Dwayne Johnson

Hollywood actor Dwayne Johnson is best known as the wrestler on the T.V. show WWE. Most of his films feature action, and he is known for his solid build. His health and fitness brand endorsements make him the ideal celebrity influencer. It costs between $628,429 and $1M per post.

Kim Kardashian

Her family-based T.V. series helped Kim Kardashian become another celebrity star. Following her half-sister, Kylie Jenner, she has just launched her cosmetics brand, KKW beauty. Kim is seen promoting the product as part of a paid promotion for a wellness brand. In addition to getting good and bad publicity, Kim regularly has a lot of attention on social media. We estimate the average price per post to be between $619,846 and $1M.

Ariana Grande

Ariana Grande is a multi-talented singer, actress, and songwriter with several hit singles to her credit. Recently, she had a hit single called "Just Look Up" that appeared on virtually all prominent music billboards worldwide. You can reach her 165 million followers by mentioning her on her Instagram. The beauty brand Ulta Beauty is mentioned in one such post. The average post price per post is between $619,030 and $1 million.

Beyonce Knowles

An estimate of $510,900 - $851,500 per post was provided. Her former band, Destiny's Child, was one of the most popular bands in the world. The singer has sold over 100 million records worldwide and is among the world's most popular singers. In addition to promoting Netflix's documentary about her life, she also posted on her Instagram account about it. Beyonce has promoted the Ivy Park range of clothing by Adidas.

Khloe Kardashian

Average post price estimates are $484,589 - $807,648. As another member of the Jenner-Kardashian clan, Khloe is a businesswoman and socialite. The Good American brand is one of the brands she co-founded. In addition to designing collections and fragrances for Kylie's beauty brand, she is actively involved in the brand. Her ZenWtr alkaline water is being promoted on Instagram.

Kendall Jenner

An estimate of $473,001 - $788,335 per post has been made. Jenner is part of the Jenner-Kardashian family and is the sister of Kylie Jenner. In addition, she appears in a television series based on the Kardashians. Modeling for reputed companies such as Victoria's Secret and Estee Lauder has been a career highlight for her. She receives paid collaboration opportunities due to her popularity and large following on social media. For the fashion brand Calvin Klein, she created one sponsored post.

Justin Bieber

There is an estimated average price per post between $469,820 and $783,033. The massive fan following of Justin Bieber has made him a top contender for the list. As a result of his global fan base, he is highly coveted by brands who want to reach out to this audience. A brand of apparel is an example of what he promotes.

Taylor Swift

An American singer-songwriter with a global fan base, Taylor Swift has gained a cult following worldwide. There are several record-breaking singles by her, and she has sold millions of records worldwide. In addition to 10 Grammys, one Emmy, 12 Country Music Association Awards, and 23 Billboard Music Awards, she has won 23 other awards as well. Earlier this month, she posted an Instagram ad for Amazon Music. It is estimated that there will be an average price per post somewhere between $418,970 and $698,283.

Jennifer Lopez

Approximately $414,605 to $691,009 per post. It is well known that Jennifer Lopez is an American actress, singer, dancer, fashion designer, producer, and entrepreneur. Her 1997 film earned her over $US1 million, and she became Hollywood's highest-paid Latin actress.

A number one album and film were released the same week in 2001, making her the first woman to achieve that feat—the American designer fronts several fashion labels, including Guess, a jeans brand based in California. The model shares a photo of herself wearing a stunning white Guess bikini in one post.

Virat Kohli

An average price per post is between $390,324 and $650,540. Indian cricket team captain Virat Kohli is currently in charge. He is among the world's best batters today and is regarded as one of the best. IPL teams such as Royal Challengers Bangalore and Delhi Capitals participate in domestic cricket.

According to Forbes, Kohli earned $26 million in 2020, ranking 66th among the world's 100 most highly paid athletes. The highest sporting honor in India, the Rajiv Gandhi Khel Ratna, was awarded to him in 2018. Using Instagram, he has recently promoted Wrogn styles for Myntra as part of a paid partnership.

Nicki Minaj

Approximately $378,174 - $630,290 is the estimated average price per post. Rapper, musician, model, actress, and songwriter Nicki Minaj are among the most famous people on the planet. The American Music Awards, MTV Video Music Awards, and BET Awards are among the awards she has won for her music.

The singer has been nominated for 10 Grammy awards, but she has not yet won one. It is not uncommon for her to endorse luxury brands or mention them in her Instagram posts. Fendi is a luxury fashion brand, she says in one of her posts.

Kourtney Kardashian

Approximately $353,567 - $589,278 is the estimated average post price. Keeping Up with the Kardashians star Kourtney Kardashian and her sisters. She has launched several clothing collections and fragrances in the retail and fashion industries.

In addition to promoting waist slimming pants, beauty products, Coca-Cola, and prescription drugs through her Instagram and other social media accounts, she has also been active on other social media accounts. Her non-glamorous product promotion didn't impress many of her internet fans, despite her sharing posts on behalf of Febreze.

Neymar da Silva

Brazil national team forward Neymar plays for Paris Saint-Germain and the Brazilian national team. He enjoys high popularity and is now considered as legendary as Messi and Ronaldo. He is a good option if you are looking for a celebrity to endorse your sports or fitness brand. As an example, you can see an Instagram post where he promotes Nike athletic shoes. The average post price per post is between $346,328 and $577,213.

Miley Cyrus

Miley Ray Cyrus is a singer, songwriter, actress, and record producer from the K-pop music genre. After starring in the Disney Channel series Hannah Montana, she became a teen idol. On the U.S. Billboard 200, Miley achieved two number-one soundtracks and three top-ten soundtracks like Hannah Montana. Her albums have reached the top five in the U.S. three times and three times, respectively. Approximately $340,346 - $567,243 was the average price per post.

The former Nickelodeon star rebranded herself through her Instagram account after a decade as a Nickelodeon star. Her performance was briefly deleted in 2018, but it was quickly restored. Miley promotes WSJ luxury magazine in one of her posts. In many cases, she is cited as one of the best examples of a child actor-turned-singer who has achieved success.

Katy Perry

An estimated average price per post varies between $320,669 and $534,448. The second album she released, One of the Boys, launched her career in 2008. Billboard 200 has topped all subsequent albums. Among her awards are nine Billboard Hot 100 number one singles, five Billboard Music Awards, five American Music Awards, a Brit Award, and a Juno Award.

In addition to being a singer and songwriter, Katy Perry is also a judge on television, as many people have never watched a halftime show as hers at Super Bowl XLIX. As a result of her experience with Instagram Stories, she has learned how to use them for marketing purposes. Those were the teasers for the new Katy Perry Collection she released in 2017. The Instagram account Katy Perry still promotes her Katy Perry collection.

Kevin Hart

The American actor, comedian, and producer Kevin Hart is one of the most well-known names in pop culture today. "Jumanji" and "Modern Family" are just two of his movies and T.V. shows. There are quite a few followers on Instagram, and he is pretty active on the platform. The estimated average price per post ranges from $286,145 to $476,908. The example below shows how a celebrity can design a collection for a brand like his.